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Amazon has unveiled a new, lower-cost healthcare option for Prime members through its partnership with One Medical, which it acquired last year. The offering includes a suite of health services that are convenient and accessible for members.

The service promises on-demand virtual care, ranging from video consultations to app-based treatment options, aiming to provide quick responses to common health concerns. An annual membership fee allows Prime members access to these virtual services and the option for in-person appointments at One Medical clinics throughout the United States, although additional fees or insurance may apply.

The membership is priced at $9 monthly or $99 annually for Prime members, with the option to add up to five more family memberships at $6 each per month.

According to Amazon’s Senior Vice President of Health Services, Neil Lindsay, the company is positioning this initiative as part of a broader commitment to making health care more engaging and accessible.

This move marks the e-commerce giant’s move into the health sector following previous setbacks, such as the closure of Amazon Care and the delayed launch of Amazon Clinic over privacy concerns. Despite this, Amazon continues to explore innovations in health care delivery, including drone delivery of prescriptions and telehealth services, tapping into the continued popularity of virtual health care post-pandemic.

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